Charting the Expanding Horizons of Big Data: Big Data 2016

November 2016 Multiple sponsors Download pdf The fourth EMA / 9sight Big Data Survey was conducted in March 2016, with the results published in November. The research explores the wide range of ways in which non-traditional data, often in combination with more traditional types, enables new or improved business processes. As established in previous surveys, big data offers a wide range of possibilities, but the name “big data” itself still keeps media and industry eyes focused on size as the defining feature to the detriment of other important and evolving aspect of data and information practice. […]