360º BI: Business Intelligence Congress, Utrecht, 7 Feb 2017 (Page in Dutch)

Barry keynotes the conference with “Is AI the new BI?”

The progression in BI/analytics through descriptive, operational, diagnostic, predictive to prescriptive is often used as an indication of organisational maturity in decision making support. With digitalisation of business ongoing, the advice is generally that we must aspire to the prescriptive level. What might that look like?
Recent advances in artificial intelligence and cognitive computing are delivering algorithms that can outperform humans in many types of analysis and that are capable of making decisions and taking action unaided by mere people. Barry Devlin explores what it might mean for BI if/when self-service is displaced by bot-service.